Casey Reid — Interaction Design

Real Estate Search

Real Estate Search project preview
Final shipped design

The Challenge

Process

Discovery

Ran 1:1 interviews with power users, resulting in validated insights and team alignment.

Design & Iteration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

$2.3M in incremental ARR. Since shipping, we've measured 18-point NPS lift.

Real Estate Search

Shipping quality design requires collaboration and iteration. I've learned why . The implications matter for teams and organizations.

Key Takeaway

Whether you're building a new feature, this approach applies.

Dashboard